Senior Housing Investors
Bringing you the innovators, investors, and leaders across the full spectrum of assisted living and senior housing, all of whom provide for the betterment of our senior population.
Senior Housing Investors
Transforming Senior Living: Wing Pepper's Journey with Perch Houses
Unlock the secrets to enriching senior living with Wing Pepper, the visionary CEO and co-founder of Perch Houses. In this episode, Wing reveals his inspiring transition from a digital marketing maven to a pioneer in co-living solutions for women over 55. Driven by his personal journey of caregiving during the COVID-19 pandemic, Wing shares how Perch Houses tackles critical issues like loneliness and affordability for seniors. You’ll learn about the unique challenges faced by older women and how Perch Houses provides them with much-needed community and support.
Explore the transformative benefits of co-living, as we delve into how Perch Houses fosters a sense of belonging while alleviating financial stress. Wing discusses the concept of social determinants of health, emphasizing the critical role of a supportive living environment on well-being. Hear compelling stories, such as Ann's, a resident who enjoys the independence of private living while benefiting from a network of senior resources thanks to Perch Houses. Wing also sheds light on the hurdles of adapting this innovative model within the American cultural context.
In the final segments, we look into the entrepreneurial roadmap of Perch Houses, focusing on strategic partnerships and the exciting development of a proprietary digital platform. Wing discusses the future vision of creating integrated communities that offer health, wellness, and social activities, making these spaces attractive to a broader demographic. Stay tuned till the end to find out how to connect with Wing and discover more about Perch Houses' mission to revolutionize senior living.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
What we have found, though, is that people who make the move to live in a perch house are invested in it, literally and figuratively. They're invested in the idea too, and when people are invested in the idea, they really lean into making things work. I'm saying this because we've just seen it happen a number of times. It's very heartwarming to see people who come from opposite ends of the political spectrum different sides of the religious spectrum, different sides of the sexual preference spectrum come together over more important things and help each other and support each other and find common ground as people, and we hoped that would happen, but it's been really interesting to see that happen with people who are 55 plus, who really want to pay into the value of building relationships with other people.
Speaker 2:Welcome to the Senior Housing Investors Podcast. If you are an owner operator, investor, developer or buyer of senior housing, you've come to the right place. The best way to stay connected with us is to sign up for our weekly newsletter at havenseniorinvestmentscom. This podcast doesn't exist without you, our community. Thank you for listening and reach out to us anytime.
Speaker 3:Welcome back everyone. Today, John Haber is speaking with Wing Pepper, CEO and co-founder of an organization called Perch Houses, which is modern co-living for women over 55. You don't want to miss this one, John.
Speaker 4:Thanks, kelsey. We are welcoming Wing to our podcast today and this is going to be a lively discussion. This is something new that I've seen little tidbits of the idea, but not exactly like yours, wing. But before we get into that, let's get into your background. Tell us a little bit about yourself and the companies you've worked for, where you come from and how you look at life.
Speaker 1:Sure, well, thanks for having me. First of all, it's a pleasure to be here. I started my life as a little kid in Ohio and was uprooted quickly to Washington DC where I grew up and ended up spending a lot of my life traveling around the world professionally and was in digital marketing when it first came to pass. So I spent a lot of my career in the transformation business and transforming businesses from analog to digital. And when I was about 50, which was about 13 years ago I got the bug to be an entrepreneur a little bit late we kind of call ourselves elderpreneurs and so I started my first company at that age, which was a company called True Botanicals, which is a non-toxic, all-pure skincare company, and my partner ended up building that company up.
Speaker 1:And then I ran two innovation labs in California where we started new ventures, new companies for places like Procter Gamble and Nike, and I got the urge to do another startup. So I started with a friend, started a competitor to Invisalign I don't know if you know the dental liner company in San Francisco, and we had our own supply chain, our own software, our own clinics, our own doctors, and it was a fabulous effort and a great learning experience. And then this thing called COVID came along. And right when COVID came along and impacted our business, my elderly mom back home in Washington DC was very ill not just with COVID, with a number of other ailments, and I decided to change my life and come home and be her primary caregiver. And I still am today, four years later, and it was that experience that led me to begin the process of starting Perch Houses.
Speaker 4:Yeah, so you started perch houses because of your mother and caretaking for your mother. What was the problem that you are trying to solve with perch houses?
Speaker 1:Well, it's a bit of a process. So for her there were three problems. There was loneliness and isolation and safety. Those things go hand in hand when you're living alone in a house. There was affordability cost how was she going to take care of herself? How was she covered? Did she understand Medicare or Medicare Advantage in her case?
Speaker 1:And then there was how is she interacting with the outside world, getting access to services and getting in-home care, but also just day-to-day things like that, and I watched her deal with it and I began to look at there must be a bigger problem here. And as I researched it, the number that still sticks in my head to this day, you know, two years later, is that only 8% of Americans ever end up in any kind of assisted living, active adult nursing home facility. So the 92% of Americans who aren't there have to figure out some way to age in place. And the same three issues always come up affordability community so you're not lonely and isolated and access to services. And we started to go down that path and that's what led us to start the company.
Speaker 4:So my mother is very active. I mean I'd go out to visit her and she says what am I going to do with you, john? I've got this plan, this plan, this plan. She's 82 years old. So the question I have for you is of that 92% that are aging in place, what percentage of those are inactive and lonely?
Speaker 1:Yeah, it's a great question, Depending on who you speak to. Well, there's two ways to answer that. One is that Medicare estimates that it costs them about $7 billion a year dealing with loneliness, isolation, the trips to the hospital that result from being at home alone, and all that the social implication. And when you're 55, just to give you some numbers, when you're 55, you spend about on average now, about 6.5 hours a day if you're a solo ager. Let me clarify if you'rea independent, single person, you spend about 6.5 hours a day alone, and when you're 80, it's up to eight hours a day alone, and so the impact of that isolation, and, oddly enough, the Internet has made that worse, not better, because you're not having human contact or digital contact.
Speaker 1:So what we started to do, though, is look at All right.
Speaker 1:So when does aging start? And we decided to pick age 55, and we picked age 55 for an important reason it's when you, your body, starts to change, for both men and women. For an important reason it's when your body starts to change, for both men and women, it's when your earning power starts to tap out. For most of us, you're not earning as much as you did before, and you tend to be on more of a flat trajectory. You're still on private health care, so you're paying for your health care or someone who's paying for your health care, and that right. There is an important phase 55 to 65, because you're trying to preserve capital as you lead into your 60s, and when you get to age 65, you're covered by Medicare. Medicare only covers so much, so we began to look at that continuum of 55 to 75 as a way to help people age in place, help them preserve capital, help them not be lonely and isolated and connect them more with the community, and then try to tailor services for them around that age.
Speaker 4:So let's go into real quick what is Perch Houses, and if we can get into your model real quick, we can dig deep into some more questions.
Speaker 1:Sure. So Perch H houses is a new type of housing concept that takes existing single family homes and repurposes them for 55 plus people to share. So we take an existing home that you might know in suburbia, we do some work to it and we put two to three people in that house so they can share the costs and you can live in a really nice house for $1,300 to $1,800 a month. But then you're also not lonely and isolated. You have the community. You have people in there to help you if something goes wrong or if you want to go away, and someone can look out for the house. And then we attend services, append services to the house that are both lifestyle services and health services. So for people who are middle income, who are price pressured and they want, as we call it, a way to stay near a major metro, it's a great way for them to live in a great house but at an affordable rate.
Speaker 4:I'm sure you've done some studies or focus groups and such and brought people together. Do people really like this? Do the women really like this concept, and what kind of feedback are you getting from potential users and your current users?
Speaker 1:The feedback we're getting is very positive, once they experience it. I will say this is much more common in Europe than it is in America. America is much more independent. We tend to not share as much culturally. You know, if you look in America today, immigrant families tend to have much more multi-generational living than you know. It's a cultural thing.
Speaker 1:So there is a bit of a hurdle and there's also, frankly, a bit of a hurdle with. You know, I'm moving in to share a house. I don't have my own house. Is that a bad thing? Is that, you know, have I not achieved enough? But what we find is that when you're living, when you're paying less for rent and you're less stressed financially, but you're also surrounded by other people, it's actually a fairly joyful experience and we've had a 100% lease renewal so far. But it's a new way of living, to be sure, john. It's a different way to think about ownership, it's a different way to think about sharing, it's a different way to think about possessions and it's a different way to think about, like, how you spend your money and what your priorities are in life, and that's. We see that as a big cultural change coming, and so hopefully, we're at the tip of the sphere.
Speaker 4:So why did you focus on women's 65 plus renters to start?
Speaker 1:We actually focus on 55 plus 55 to 65. And the reason it's funny we started at 65 and we got a lot of feedback from women to go down to 55 because of the cost pressures when you're 55 to 65, primarily driven by private health insurance, and so there are real financial pressures there and then easing into the 65 age as well. We picked women because women are more willing and more adapted at co-living than men. I say this as a guy. Guys are interested in the idea, but women tend to build community different than men and women gravitate as groups differently than men do. And so we thought we have to start somewhere and we got a lot of positive feedback from women. So we started there. So we thought we have to start somewhere and we got a lot of positive feedback from women, so we started there.
Speaker 4:That's awesome. So I'm curious how do you work with or integrate or align with active adult and independent living communities?
Speaker 1:It's very important to our business. You know, obviously 55 and up is a wide age range. 55 and up is a wide age range. But what we find is that in any community there are active adult communities, assisted living communities, obviously memory care and things like that as you get older. But there are also senior centers and community centers and other community-like organizations, and we integrate with all of them for two reasons. One, it's a great way to build community, and one of our jobs as concierge for our renters is to introduce them to local organizations that they probably don't know about, frankly. So it's not just services, it's all these organizations. But the other reason is, you know, back to the 8 percent of people who can be in these places, they have to turn away so many people who can't afford the exorbitant costs, and so what we provide is kind of a place for them to reside at lower costs but still take advantage of those services. And so the symbiotic relationship between the senior community and our renters is really mutually beneficial.
Speaker 4:What does that look like? So give us an example of that integration or that partnership that you have.
Speaker 1:Sure.
Speaker 1:So let's take a renter, so Ann, who's a renter for us, and Ann's a fantastic member of our community, and so Ann has rent for about $1,600 a month.
Speaker 1:She is in the local school board and she's very active in the community, but what she also wants is access to services that come from senior resource centers, but she doesn't want to live there, and what the senior resource center is very excited about is broadening their customer base to people outside the fixed walls of their location fixed walls of their location and so what Ann's able to do is not just integrate with senior services in the area that we connect her to, but we also connect her to financial planning, health and wellness resources and nutrition resources, and so that's the role we play.
Speaker 1:Our special sauce is our kind of concierge, connecting our renters to what they need, but the integration with the senior resources is really important, and the other reason it's really important is that nobody stays the same age, and so as people age and as their needs change and as their physical abilities change which they do, for all of us it's so helpful and reassuring to have these relationships with outpatient locations who can provide in-home care and things like that for our renters. So it's really fundamental to being part of the community and the way we look at it is that we're part of the senior community. We just happen to be distributed, not in a physical place.
Speaker 4:Yeah, that's a great answer. So what is that link between housing and health? As you know, those that are aging above 55 tend to be, these days, higher acuity. We're talking about obesity rates being above 60%, and so what is that link between housing and health?
Speaker 1:We're big believers in things called social determinants of health, and social determinants of health are five primary metrics and they measure our environment that we live in, our financial well-being, the physical environment we live in, our access to transportation, all of these things.
Speaker 1:And if you think about it, there's your body health but then there's the impact of your health on all the things that are around us every day in our lives health but then there's the impact of your health on all the things that are around us every day in our lives.
Speaker 1:And one of the primary drivers of your social determinants of health is where you live and your living environment. And that's what led us to the belief that the home is a platform for healthy living. So if you're not stressed financially, that's a huge impact on your health, your mental health, how you kind of go through life every day. If you're not lonely and you're surrounded by some other people who are both there from a helpful standpoint, but also from a fun standpoint the social standpoint you're activated, your brain's moving, you're enjoying life, you're stimulated by the presence of other people, and if you're not worried about where you can find what you need, you don't have to be overwhelmed by the idea of searching for it and you can come to your house. That's a huge benefit to you from a health standpoint. So we see those as primary drivers of health and we think it all starts with the house.
Speaker 4:Unless one of your roommates is eating your food, then you're going to be stressed out.
Speaker 1:Which we, of course, have had. That and a few other things. It's funny that you bring that up. You know, one of the questions we get asked a lot is what happens if something goes wrong, and what happens if people don't get along and you're putting people together who don't know each other. All of that is true.
Speaker 1:What we have found, though, is that people who make the move to live in a perch house are invested in it, literally and figuratively. They're invested in the idea too, and when people are invested in the idea, they really lean into making things work. I'm saying this because we've just seen it happen a number of times. It's very heartwarming to see people who come from opposite ends of the political spectrum different sides of the religious spectrum, different sides of the sexual preference spectrum come together over more important things and help each other and support each other and find common ground as people, and we hoped that would happen, but it's been really interesting to see that happen with people who are 55 plus who really want to pay into the value of building relationships with other people yeah, that's uh, you know I can see why.
Speaker 4:Uh, you really focus on women because women really it's innate in them to have that connectedness and wanting to be part of community then we kind of want to be alone, leave us alone, let us be independent and don't touch my stuff, and so you know, really great, great model there for you. So what makes the Perch House experience unique? Okay, we talked about eating each other's food. What's unique about it? Over anything else, that's dealing with, you know, renting your house to room to a friend or renting a room. We see these models out there. What's unique about Perch?
Speaker 1:There are a lot of models out there. There's three things that really are important to us. One is you mentioned people renting a room in a house and things like that mentioned people renting a room in a house and things like that. The premise of our houses is that there's no hierarchy, there's no owner, so we control the house, so our renters. There's no pecking order in terms of who owns the house and who's a renter in the house, and that's really important to creating co-living environments. The other one is that we act.
Speaker 1:We call ourselves new age property managers, but we're not property managers, we're people managers, and so if you move into a perch house, you don't have a landlord. You have somebody that is not only dealing with your house but helping you navigate aspects of your life, and every renter we've had has said the same thing to us. They say it's never occurred to us that a landlord would play these roles. But if you think about how many businesses have transformed and industries have transformed in the last 20, 30 years, who are doing things that they didn't used to do before or have disintermediated other businesses that thought they did something, we see this intersection of service and housing as being like the next wave of what the landlord experience should be like.
Speaker 1:And I think the third thing is our location. So we really try to keep our houses near major metropolitan areas and that's why we say it's a way to stay, because what we listen to our renters say is where they want to live. So we do a lot of outreach to people, to our database and to our in-reach, and one of the first questions we ask people is, for example, if you were in Georgia, where in Atlanta would you like to live? And they'll name a place. Then we'll go get a house for them. So instead of working the other way around, where you're just kind of take what's out there, we try to find a place where the demand is, which is obviously good for us, but that's where people want to be, near their family, friends and their work.
Speaker 4:When it comes to the floor plan of these houses. What are your renters asking for? What are they looking for when it comes to living environment? Is it main level living?
Speaker 1:It's a great question and I will be honest, we are learning as we go, and I think one of our biggest learnings going forward is that our criteria for houses is evolving. But in general, what people want the base thing is private bathroom. So everyone needs a private bedroom and a private bathroom. Ideally, they have some alternative private space as well. That can be for a kitchenette, that can be for a little office or something like that.
Speaker 1:So we look for ways of creating suites in houses, and that's a very important dynamic, because we don't look at this as roommates. We look at this as people sharing a house and therefore you have private space almost like a mini apartment. So our criteria for houses is strict and we never put more than two to three people in a house, and so the houses have to fit that. And what we're evolving to to give you a little indication of where we're going is more purpose-built houses for this purpose, almost like apartments within houses, and we see that as the future. We think that houses that are built with what we call universal design, which is designed for anybody of any ability, of any age, they are more valuable in the real estate market in general and they serve our needs better. So, as we look ahead, a perch house is about location, it's about layout, and then it's also about service.
Speaker 4:What comes up in my mind are two things. Number one we saw in the residential marketplace builders were building homes but they were doing, you know, not attaching but there was an extra door that went out or went into another apartment for a mother-in-law suite. Okay, now, as you know, we have a huge change in demographics going on in this country, and what we're finding is that more and more of the different nationalities tend to have a culture that they take care of mom in-house, so instead of going into a rental opportunity, they bring them into their own home. Do you see anything that is going to affect your model when it comes to demographics in this country and the change?
Speaker 1:Well, we could have 10 companies doing what we're all doing and we still wouldn't scratch the surface of the need, of the need.
Speaker 1:So the idea of homes that are purpose-built within Los Suits, like you said, that's just fantastic for families that want to do that.
Speaker 1:Some families can't do that and some people don't have families, and some people have families that live far away, and so our focus is solo agers, and so that's really our target and we've tailored our business around the needs of solo agers, and they may have family nearby or the family may not be able to have them live there or, you know, they may just be single, divorced women whose kids are grown and moved away, and there are a lot of people out there who fit that demographic, and what we want to do is provide people who are still independent living a way to not feel burdened by buying a house or living with another family, although those are wonderful options, and we just felt that our target was going to be solving for the solo market and what their needs were.
Speaker 1:But I have to say, the number of models out there as you mentioned before about house sharing which are both elders sharing with elders or elders sharing with younger people or families sharing with in-laws. They're all fantastic models. It's funny the barrier to some of these are some of the single family homes that have been built, which are built with a single-minded nuclear, you know, a primary bedroom with a huge bathroom and then three tiny little rooms and a bathroom that everyone shares. And that's not really how people live. Now. You see in more houses, more and more construction, more thoughtful design.
Speaker 4:Well, we talked about this offline and that is. My son is a sophomore at UNC, chapel Hill. Yeah, first year to go into student housing and guess what? Four suites in the apartment, four suites, four bedrooms, four baths, with the center area for the kitchen and hangout area, and he never sees his roommates very often, you know. But that's that's that model that you're talking about, in terms of if you were to develop or partner with a developer builder to build those four suite within a main level home would be fantastic if you can get the lots to enable that to do it. These homes have yards and they have trees and they have gardens and such. What do you bring to the table to help the renters take care of the homes and take care of the landscaping? Or even providers that come in, like home health aides or medical doctors or whatever it may be?
Speaker 1:We break it down into three groups, and so the first group is what we call home services, and so we cover the landscaping costs for the house and our renters don't have to worry about it. We offer our renters maid service if they want. Some want it, believe it or not, some want to do it themselves, so we offer that as an opt-in. But we also provide Wi-Fi, security service and renter's insurance, all bucketed into the rent payment, so you've got one price. But those are what we call house services. And then we have what are called lifestyle services, which are connecting you to the local community center, connecting you with health and wellness resources nearby, whether it's yoga classes or just fitness instructors or fitness classes and also nutritional advice. And what we offer every renter when they move in is one free hour of life coaching with these fantastic women life coaches. And so what they do is speak to our renters and create a personal profile for them of what their needs are, because everyone's needs are different and what do they want to do to take care of themselves and what helps them look forward and think about life positively. And then our renters take that and we can connect them to the resources that they think are most valuable to them. So we provide the connection to the life coach and then we also connect them with our suite of quote unquote service suppliers that we have that are all local, that we source.
Speaker 1:The last area is what I was alluding to earlier with our more serious health services, and that's a tricky thing because if someone really needs medical attention, obviously we want them to get that. But there are many things from a health standpoint and I'll give you an example that can be done by connecting you to mental health coaches, to home caregivers. And one of the other services we provide is understanding Medicare and, by extension, medicare Advantage. Medicare is something we all get when we're 65. And when you're 62 to 63, you start thinking about it because it's a big change coming up and even people who understand Medicare struggle to understand Medicare, and so what we do is we provide a service that takes, obviously, the patient's acknowledgement. We take patient data and help them understand how to use Medicaid to their advantage. Again, it's an opt-in service, but that's an example of the service levels. It's home services, it's lifestyle services and then, depending on your preference and how we can help, it's more health services that are focused on you.
Speaker 4:That's fantastic. I think that concierge services there's a friend or acquaintance of mine actually is creating a healthcare company that actually brings that high level of concierge services. For example, many people don't see their medical doctor but once every six months or a year. Well, this service does that once a month. We're going to be in your house once a month to see how it's doing so. It's a real values-based care model that can be incorporated into your model, along with assisted living, independent living communities and such. So, as you know, this is a huge market that is just exploding, and so where do you see market expansion happening for Perch Homes?
Speaker 1:We see two types of expansion, but I think the first, I will say before we are going to expand dramatically it's really refining our model. Getting 200 people utilizing our service to its maximum potential is far more important to us than 5,000 people just subscribing to something, because we think this is a very long-term play and this idea of a service connected to real estate for distributed senior living has got a lot of moving parts to it. So we're right now in the Atlanta market. We have our test houses in the Washington DC market. So we're right now in the Atlanta market, we have our test houses in the Washington DC market, but we're expanding in the Atlanta market and we see places like Tampa, st Petersburg, fort Myers, that zone, dallas, denver, nashville, charlotte, obviously Phoenix, being really attractive markets for us.
Speaker 1:There's also the opportunity to expand to secondary markets Spokane, washington, for example, topeka, kansas and your first question is going to be why there? And the reason is that senior services, the way we were talking about them before, are not equally distributed around the United States and there are areas of need where senior living, independent living, active adult, all of these things still have not gotten to, and so the idea that we might be able to do that from a distributed standpoint in some of these other markets versus a traditional model and serve more people is an intriguing option. I think we have to. You know, like I said, I want to refine our original model first.
Speaker 4:You're a good entrepreneur. Right Focus on taking care of what you built instead of going out and trying to grow big. So are there any new developments you can share today as it relates to the company and its model?
Speaker 1:Well, I think what we're most excited about is announcing some partnerships on the service side in the near future and really building out that model. That adds more dimensions to it. One of the things as a small business you are very careful about how you spend your money when you're building a company. So you have big ideas and you have to execute day day. And that's the dilemma of an entrepreneur Think big, act small. And one of the trade-offs typically one makes in that process is you don't spend a ton of money building out a big digital platform. But now we've learned enough to know what we want that platform to be and we're excited to be building out a proprietary service platform in the next six months eight months. That, we think, is going to be kind of a game changer for this model.
Speaker 1:The second thing that we're very excited about is partnering with the right Build to Rent partners. We've worked with a lot of people in the real estate industry, but what we're excited about Build to Rent is the willingness to look at individual houses as assets that can be nurtured over time to generate return and can be purpose built for specific needs earlier. The option of building a house with universal design has great value just inherently in and of itself, but it also serves multiple purposes and there's very little work that would have to be done to retrofit that house if you wanted to return it to, for example, a single family to live in. So between working with the right real estate partners and the right kind of housing design and then also building out our software platform, we see those as two big things going forward.
Speaker 4:That's fantastic. That's a roadmap for a startup company, entrepreneurial company. But one of the biggest things about an entrepreneurial company small business is the ability to bring others in to help you along in the process of growth. So, wing, tell us a little bit about what is it going to take for you to go to the next level and how can our members of our audience help you with that process, if they choose to do so.
Speaker 1:Absolutely the things that are going to get us to the next level. We're a little bit different than a business just looking for venture investment. We're looking for a partner to actually help us build the company. And when I say a partner, a partner from the health world, a partner from the build to rent real estate world, a partner from the senior living world who understands that we're building a next generation of service. That kind of partner is hard to find, but that's what we're looking for. Specifically, I think what we're looking for is the ability to lock in with a certain kind of real estate partner and a certain kind of build option, which is very, very important to you.
Speaker 1:Asked earlier what is a perch house. That's a big step in our way of defining what a perch house is, and the more we think about this, the more that either purpose-built houses or retrofitted houses with some changes really change the game. When you see a woman walk into a house today, that's a suburban house and she looks at it and she says, well, that bedroom's great. I don't really like that bedroom. What we want is people to walk into a house and go. I could live in any of these places because this is really beautiful set up for two to three people, and so we're looking for a real estate partner that wants to help us do that. And then the last thing we're looking for is a health partner to help us really, really build out our health services platform. And we've got. We all come from the healthcare industry, so we're excited about that. But we aim to define our model and then start to scale rapidly into next year.
Speaker 4:We spoke offline and I mentioned what a great model you have to go into, kind of the village concept I always talk about. Right here you have your, you know, independent cottages, but then your shared houses, all in a community. That brings health and wellness to that community, along with caregivers on site and independent living and assisted living and memory care. I think caregivers on site and independent living and assisted living and memory care, I think you know, I think getting spread out is great today, but in the future, being able to go into a large development with this concept would be a great step for you.
Speaker 1:We agree, and the thing in the past that's made that a barrier for some people is that those are single family dwellings or single person dwellings, so the cost is prohibitive. But if you can take that approach and share the cost, you're opening this up to so many Americans who need this and they're just dying for companionship and connectivity and social activities, and so we see that as the big opportunity.
Speaker 4:Awesome Wing. How do individuals reach out to you, how do they connect with you and what is your website?
Speaker 1:Yep, we're perchhousescom and it's wing W-I-N-G at perchhousescom. We look forward to speaking to anyone who's interested in hearing more.
Speaker 4:Well, our audience appreciates you coming on and giving them more ideas regarding this big influx of older adults coming into the marketplace and a fantastic model that you have, thank you. Thank you so much for being on our show and best of luck to you, wayne.
Speaker 1:Thanks, john, really appreciate it. Thanks for having me on.
Speaker 4:You're welcome.
